After studying law, Julianna decided to follow her passion for fine arts and design. She obtained several accreditations at the Gemological Institute of America, focusing on grading diamonds, precious gemstones, and pearls.

Quickly adapting to the world of fine jewelry, she furthered her expertise through hands-on experience and metalsmithing under the guidance of a long-term mentor in the industry.

From there, she opened her first boutique in Montréal, and grew her roots for over a decade.

Today, she has opened a second location, and serves a global clientele base.